Distribution Concept

Publisher can distribute locked full-version videos on CD's in monthly magazines and catalogs, point of purchase displays in retail stores, with products on retail shelves, and include locked videos in shipped merchandise. The introduction and exposure of videos will generate additional sales, add value to your brand and enhance the customer experience. Through this unique marketing opportunity, [the] publisher is able to create a new vehicle to promote products and other properties.

Customer Experience

• Receive CD with locked video through any of the above distribution channels
• View publisher or third party [interactive] promotional content
• View a trailer of the video that is locked on the [CD/DVD]
• Purchase the full video for immediate viewing on [their] PC
  • The purchased [CD/DVD] would be playable only on the customer's computer. During the purchase process, [the] customer has the option to order a traditional DVD/VHS copy for viewing on a TV. The cost of the additional DVD/VHS would incur a S&H fee.
• The credit card purchase is process seamlessly through the Internet with minimal input from the customer
• Customer satisfaction immediately

Benefits for Publisher

• Greater exposure of videos
• Effective medium to promote own properties
• Effective medium to sell advertising space
• Value add to customer
• The ability to up sell the customer
• Customer information is Publisher's